Harry Sanders
Harry Sanders is an SEO expert based in Melbourne, Australia.
Harry Sanders started StudioHawk in Melbourne in 2015 when he was 17, having taught himself search at 13 to help out his father's business. StudioHawk has since grown past 100 specialists with teams in Sydney, London and Atlanta, which makes it the largest dedicated SEO company in Australia. He has been named a Forbes 30 Under 30 Asia honouree and B and T Entrepreneur of the Year.
Harry Sanders founded StudioHawk at 17 and has spent more than 10 years in search. The company is now more than 100 SEO and search specialists turning over around $20 million a year, built without venture capital or outside investors. He built it on a specialist model, treating SEO as the discipline rather than tacking it onto a general digital marketing offer, and the growth suggests the market rather wanted that.
Sanders directs search strategy across Australia, the UK and North America, with expertise in technical SEO and organic growth. His attention has moved increasingly to AI driven search, covering how brands get visible inside platforms like ChatGPT and what generative search changes about discovery.
He founded Hawk Academy, which teaches SEO and AI Search to thousands of students a year. He speaks regularly on how Google search is evolving and the rise of AI platforms, and argues for compounding organic growth over tactics with a short half life. Having built a company to scale without anybody else’s money, he can make that argument from experience rather than principle.
StudioHawk has been named Best Global SEO Agency and has taken Best APAC SEO Agency three times. Sanders was named a Forbes 30 Under 30 Asia honouree and B&T Entrepreneur of the Year. Outside the company he co-founded the luggage brand Kadi and is an ambassador for the Lighthouse Foundation, which supports young people experiencing homelessness.
What Harry Sanders Specialises In
Harry Sanders specialises in Technical SEO and AI SEO.